Helping

forward-thinking

businesses deliver

conversion-driven

digital experiences

Kick-ass user experiences & intuitive visual interfaces for your digital products that drive growth & increase engagement.

Hello. Here's how we get results together.

Looking to start a full project?

Complete strategy, wireframes, prototypes, interface design, and growth roadmaps for your apps, SaaS & digital products.
Project Sprints

After a long-term, results-driven flexible engagement?

Leadership and execution for agile growth. UX, product & digital design delivered on-demand,
Explore Fractional
“Tom’s consulting delivered the perfect fusion of deep insights and practical solutions that enabled us to revamp our website to achieve a sky high conversion rate from website visitors to app sign ups”
Joe Seddon
Founder at Zero Gravity
“We've seen our app (One Wellbeing) evolve remarkably over the last year that we've been partnered together. The fantastic user feedback and impressive growth opportunities are true testament to the value of the relationship”
Mark Flynn
Innovation Director at ART Health Solutions
“Tom always delivers real value, both in product formation and execution that is backed up by the metrics”
Luke Appleby
Co-Founder at Kontor
“Tom always provides constructive feedback on how to make a better product and rapidly get it done, whilst amazing you with the quality of his work.”
Dr Michelle He
Co-Founder at Fintern / Abound
“Tom has taken our SaaS platform to a whole new level. His approach to design is thoughtful and user-focused; he has an amazing way of challenging the team and helping us to see opportunities that we otherwise would have missed. He very quickly became a key part of our team.”
Chantelle Arnaud
Strategic Director for Startups at Envestors
“Tom’s consulting delivered the perfect fusion of deep insights and practical solutions that enabled us to revamp our website to achieve a sky high conversion rate from website visitors to app sign ups”
Joe Seddon
Founder at Zero Gravity
“We've seen our app (One Wellbeing) evolve remarkably over the last year that we've been partnered together. The fantastic user feedback and impressive growth opportunities are true testament to the value of the relationship”
Mark Flynn
Innovation Director at ART Health Solutions
“Tom always delivers real value, both in product formation and execution that is backed up by the metrics”
Luke Appleby
Co-Founder at Kontor
“Tom always provides constructive feedback on how to make a better product and rapidly get it done, whilst amazing you with the quality of his work.”
Dr Michelle He
Co-Founder at Fintern / Abound
“Tom has taken our SaaS platform to a whole new level. His approach to design is thoughtful and user-focused; he has an amazing way of challenging the team and helping us to see opportunities that we otherwise would have missed. He very quickly became a key part of our team.”
Chantelle Arnaud
Strategic Director for Startups at Envestors

Portfolio. Case studies.

Hello! I'm Tom and I work with hyper-growth startups & scale-ups to deliver delightful digital experiences.

I've held senior leadership level roles in award-winning agencies, in-house at tech unicorns and I have worked personally with more than 100+ worldwide clients to enhance their UX, product and digital design.

In Leadership

Product Strategy & Vision
Team Coaching & Mentorship
UX & Design Leadership
Product Ownership
Strategic Workshop Facilitation

In Execution

User Research & Focus Groups
Design Prototyping & User Testing
End-to-end Product Design
Conversion Optimised UX
User Engagement Optimisation
18+
years experience
£2bn+
revenue generated by clients
5*
client trustpilot reviews
4x
average conversion uplift
Free UX, Product & Design Checklist
Whether you're a startup, scaleup, or enterprise – our comprehensive checklist is your go-to guide for product, UX, and UI design know-how which you can implement today.