Question 1

Who do you work with?

Accepted Answer

Founders, consultants, and service businesses who want to turn their expertise into software they own. If you've got a methodology, a network, or a workflow that could be productised — we should talk.

Question 2

How long does a typical project take?

Accepted Answer

Discovery is 2 weeks. Builds run 4–6 weeks. Most clients go from first call to live product in under 2 months.

Question 3

What do I actually own at the end?

Accepted Answer

Everything. The code, the product, the IP. You can use it, sell it, or license it. It's yours.

Question 4

What if I'm not sure what to build?

Accepted Answer

That's what Discovery is for. We'll validate the idea, map out the product, and figure out whether it's worth building — before you spend a penny on development.

Question 5

How is this different from hiring an agency?

Accepted Answer

Agencies build what you spec. I help you figure out what to build, then build it with you. You get a product partner, not a ticket queue.

Question 6

How is this different from white-label tools?

Accepted Answer

White-label means someone else's product with your logo on it. This is your product, built around your methodology, your brand, and your customers. You own the code and the IP.

Question 7

What happens after launch?

Accepted Answer

Ongoing support starts at £250/month. I'll help you maintain, iterate, and grow. Most clients stay on because the product keeps evolving with their business.

TURN YOUR SERVICES INTO SCALABLE SOFTWARE.

Real Builds. Real Results.

RiskPod

TapReview

PulseIQ

Keysolved

Discovery. Build. Ongoing.

Find out what and why

Make it happen

Help you grow it

What Clients Say

Tools I've Built. Products You Can Use.

TestFlow

Roadmaps

BuildKits

ClearMetrics

Common Questions

Building in Public

Ready to own something?