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The journey to create Hey Offices began with a wealth of first-hand research.
Kontor had established itself as a leading office broker for eight years, offering unparalleled insights into the niche needs of its customer base.
To deliver an innovative solution, we conducted in-depth competitor research, ensuring we could seamlessly introduce new features and functionality.
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Our mission was clear: rebrand and repurpose the existing Kontor back-end platform for front-end customer use, extending its functionality to automate lead generation for office providers.
This transformation aimed to provide a premium office broker service without the need for a traditional broker, aligning with the vision of Hey Offices.
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My collaboration with Kontor spanned several years, giving me a deep understanding of their core offerings.
Hey Offices, conceived by Luke (Founder), Polly (Marketing), and Alex (COO), combined the best elements of Kontor, Rightmove, and Airbnb to create a premium office brokerage service.
This in-depth industry knowledge and our focus on understanding customer needs were pivotal to our success.
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We initiated the project by leveraging the Kontor back-end platform as a foundation, rebranding and enhancing it for customer front-end use.
We extended its capabilities to automatically funnel leads to office providers.
Simultaneously, we designed a new landing page to communicate the unique value proposition, simplifying the office rental process.
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Streamlined Customer Experience: We delivered fully responsive designs for the customer front-end product, ensuring a seamless and user-friendly experience. This self-serve platform empowered customers, particularly small businesses with 1-10 employees, to effortlessly find and rent office spaces.
Operational Efficiency: Hey Offices tackled a challenge faced by Kontor, where smaller companies were consuming excessive broker resources. Our solution automated lead generation, optimizing resource allocation and aligning with the ideal customer profile.
Exceptional User Ratings: Hey Offices received exceptional Google ratings, boasting an impressive 4.9 score. Additionally, it rapidly expanded its online presence, listing over 1,800 offices, showcasing its growing impact.
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Kontor and Hey Offices exemplifies the power of research, innovation, and a relentless focus on customer needs.
We transformed a traditional office brokerage model into a cutting-edge, self-serve platform that delighted customers and streamlined operations.
Hey Offices has rapidly become a leader in the industry, revolutionising the way small businesses find office spaces.
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